Automotive API Profile

DealerOn – SEO API

Website, SEO

Discovery fit

Overview & Use Cases

Website, SEO

Provider

DealerOn

Typical use cases

Build dealer websites on DealerOn platform, sync inventory to DealerOn-powered sites, manage SEO and local search presence

Key strengths

SEO-specialized dealer websites; AI search optimization; fastest load times in automotive; strong local SEO tools

Limitations and watchouts

Requires DealerOn subscription; primarily for DealerOn website customers; limited public API documentation

Developer details

Technical Profile

Protocols

rest

Authentication

api_key

Data formats

Base URL

https://api.dealeron.com

REST base path

Integration complexity

low

Endpoint summary

Dealer website CMS, inventory syndication, SEO analytics, Geo Services, lead management, VDP optimization

Rate limits and versioning

Rate limits: Standard rate limits; DealerOn subscription required; enterprise accounts have custom limits

Versioning:

What it connects to

Coverage & Integration Fit

Systems supported

website

Data objects covered

Supported regions

North America

Comparable APIs

Dealer.com, Dealer Inspire, AutoRevo, HomeNet

Implementation notes

Build support

Webhooks, Specs & Developer Tools

Webhook support

True

Webhook events

lead.created, inventory.updated

SDK and library links

Status page

Risk review

Security & Compliance

PII handling

no_pii

Security certifications

Audit logging

False

Data retention

Security notes

Standard API security; read-only access

Editorial signals

Directory Assessment

Editor rating

Maturity score

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